Week 1: Building One Week One Idea

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It felt right to start at the beginning: Week 1 is building this site itself.

You can’t run a build-in-public project without a place to build in public. So before any of the dormant domains get their turn, the project needed a home — somewhere to publish the weekly write-ups, lay out the rules, and keep myself honest. That’s oneweekoneidea.com, and standing it up was the first week’s idea.

What I did this week

  • Pointed the domain, set up hosting and WordPress, and got HTTPS working.
  • Handled the unglamorous basics — clean permalinks, no sample clutter, hardened login and security.
  • Wrote the About page and The Rules — the premise, and the constraints I’m holding myself to.
  • Set the publishing rhythm: pick Monday, build through the week, ship Friday.

The bigger picture

Behind this site is a portfolio of domains I’ve been sitting on for two decades. Some are genuinely good ideas that never got built — a brewery shop, a neighborhood marketplace, a music project, and a few I’m almost embarrassed to admit I registered. One per week, I’ll pull one off the shelf and make it real.

Next week

The first real idea comes off the shelf. I keep a rolling queue so Monday never starts blank — and there’s no shortage of material.

See you Friday.

— Carl

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